Coeur Samples

Every Little Detail

To Brigitte Kelley, owner of Every Little Detail, it's the little details that make a big difference. Every Little Detail provides architectural drafting and design services. Working closely with Brigitte, Coeur Creative used captured the importance of detail in the development of her logo. Notice how the "tt" in little form to make the door of the home, complete with a door knob.

The Lot List

Kevin Reilly turned to Coeur Creative Group to develop a distinctive look for his new business. While it is still under development, The Lot List will be an online resource for individuals to be able to buy and sell land. This simple yet memorable logo conveys what buying land is really all about, staking your claim to the american dream.

MAP

MAP is a provider of Visa DPS services to Credit Unions. Growing from a regional player to a national enterprise, Member Access Pacific needed to downplay the "Pacific" in their name.Cyn die Martini, President/CEO of MAP turned to Coeur Creative Group to help them make this transition. Our solution was to move from using their full name to the acronym MAP and developed the tag line, Access the World.

 

Seattle Metropolitan Credit Union

Seattle Metropolitan Credit Union recently merged with Credit Union Northwest. When financial institutions merge, The members aren't always sure what to expect from the new financial institution. Seattle Metropolitan Credit Union wanted to make sure that the new members felt welcome and understood the added services they could expect as a result of the merger.

Most of all, Seattle Metropolitan Credit Union wanted to make sure that the members of Credit Union Northwest understood the values and commitment to excellences that established SMCU members have enjoyed for years. SMCU turned to Coeur Creative to develop a welcome kit that explained the merger, new services and most of all, SMCU's commitment to values and service.

Coeur Creative and SMCU developed a 26 page welcome kit. The welcome kit uses images from Seattle's past to pave the way to the bright future the newly merged credit unions could expect.

UBuildIt

In 2006 UBuildIt evaluated the health of their brand. After months of study and evaluation, the brand study by Phinney Bischoff Design House provided a clear path for UBuildIt and the future of their brand.

UBuildIt then turned to Coeur Creative to take the results from the brand study and turn them into a new advertising campaign that addressed UBuildIt's coeur brand promises of Value Built In and Control and Confidence.

To address the Value Built brand promise, Coeur Creative choose to focus on the every days tools that UBuildIt's clients use to build value into their new homes - cell phone, computer, and day planner. These every day tools aren't what you would expect to use when building a house, but they are the tools that UBuildIt's clients use to manage the construction of their home. The unexpected "tools" created interest and draws the reader in to find out what is going on.

Coeur Creative also developed a series of ads to address the Control and Confidence brand promise by focusing on UBuildIt's Construction Consultants. These construction experts, provide expert advice and a safety net so the client can build with Control and Confidence, even without any construction experience.

GETALTMED

Helping the new alternative medicine resource getaltmed launch, Coeur Creative provided Brand Development services along with the design and development of getaltmed.com.

UBUILDIT

UBuildIt hired Coeur Creative to manage the development of ubuildit.com. Working against a tight deadline, Coeur Creative and UBuildIt brought Phinney Bischoff Design House into this project as well. Acting as creative director and project manager, Coeur Creative managed UBuildIt's relationship with PBDH, whom provided art direction and production.

Since PBDH's completion of initial production, Coeur Creative had maintained and continually developed ubuildit.com. The latest design developments include developing a content template for the local office pages and developing and maintaining an online project gallery section that currently represents 47 offices and 310 projects.